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What is Coaching?
Coaching is an interactive process that helps
individuals and organizations develop more rapidly
and produce more satisfying results. Coaches work
with clients in all areas including business,
career, finances, health and relationships. As
a result of coaching, clients set better goals,
take more action, make better decisions, and more
fully use their natural strengths.
Professional coaches are trained to listen and
observe, to customize their approach to the individual
client's needs, and to elicit solutions and strategies
from the client. They believe that the client
is naturally creative and resourceful and that
the coach's job is to provide support to enhance
the skills, resources, and creativity that the
client already has. While the coach provides feedback
and an objective perspective, the client is responsible
for taking the steps to produce the results he
or she desires.
Coaching is quickly becoming one of the leading
tools that successful people use to live extraordinary
lives. Through weekly coaching sessions, my clients
identify what is most important to them and align
their thoughts, words, and actions, accordingly.
As your coach, I will work with you to identify
what you want personally and professionally, and
support you in achieving a life that you really
want and love. Having a life you love starts with
gaining clarity on your values, enabling more
meaningful choices and consistent action. Your
commitment to your life, through coaching, offers
a means for more balance, joy, intimacy, energy,
financial abundance, focus, and action in every
area of your life.
Coaches:
* Help people set better goals and then reach
those goals.
* Ask their clients to do more than they would
have done on their own.
* Focus their clients better to more quickly produce
results.
* Provide the tools, support and structure to
accomplish more.
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How is coaching different from
consulting? Therapy? Sports coaching? A best friend?
Consulting - Coaching is not
consulting. A consultant considers your problem,
arrives at a conclusion and recommends a procedure
to resolve the issue. A consultant provides professional
advice and service that he or she develops. Consulting
is often narrowly focused on specific issues and
methods of improvement.
Coaching focuses on specific issues as well.
Coaching may also expand to encompass the broader
scope of the clients' life. A coach communicates
with the client and together, as allied partners,
they define the clients' goals. Through the coaching
alliance and the process of client focused self
discovery, coach and client discover appropriate
solutions and activities, compatible with the
client’s values and desires, to resolve
the clients' issues.
In a coaching alliance, client and coach endeavor
to find the clients own answers. Through coaching,
a client has the opportunity to acquire new ways
of looking at problems and to invent new solutions.
In other words, the team of client and coach discover
fresh tools that enable the client to create a
better life.
Through coaching the client owns the solution,
because it is through his or her own process of
self discovery that the problem resolution is
discovered. The end result, positive forward action,
occurs because of the clients own reasoning assisted
by the coach’s questioning and guidance.
Values based goal setting assures maximum commitment
to the clients' intention.
Therapy - Coaching is not therapy.
We don't work on "issues" or get into
the past or deal much with understanding human
behavior. We leave that up to the client to know
and figure out while we help them move forward
and set personal and professional goals that will
give them the life they really want.
Sports Coaching - Coaching includes
several principles from sports coaching, like
teamwork, going for the goal, being your best.
But unlike sports coaching, most professional
coaching is not competition or win/lose based.
We strengthen the client's skills vs. help them
beat the other team. It's win/win.
Best friend - A best friend
is wonderful to have. But is your best friend
a professional who you will trust to advise you
on the most important aspects of your life and/or
business? Have a best friend and a coach.
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What is the basic philosophy
of coaching?
Simply put, as humans we are all great, and we're
all discovering what we really want and that we
can get what we want faster and easier by having
a coach who can help us.
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Who hires a coach and why?
People hire a coach because
* They want more.
* They want to grow.
* They want it easier.
It's as simple as that. Coaches help a client
get all three. Quickly.
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What happens when you hire a
coach?
Many things, but the most important are:
* You take yourself more seriously.
* You take more effective and focused actions
immediately.
* You stop putting up with what is dragging you
down.
* You create momentum so it's easier to get results.
* You set better goals that you might not have
without the coach.
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Does the coach work on personal
goals or business/professional goals?
Both, actually. And, with the line between personal
and business life blurring in the 90s, the coach
is the only professional trained to work with
all aspects of you.
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Where does the coach focus with
an average client?
We focus where the client needs us most. And,
we tend to weave in the following discussions:
* Getting the client's Personal Foundation strengthened.
* Helping the client beef up their Reserve.
* Helping the client set goals based on their
Personal Values.
By including these with what the client wants
from us, we help the client have fewer problems
and focus on what's going to make them the most
successful. We've found that clients really enjoy
the approach.
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Why does coaching work?
Coaching works for several reasons:
* Synergy between the coach and client creates
momentum.
* Better goals are set -- ones that naturally
pull the client toward the goal rather than goals
that require the client to push themselves to
the goal.
* The client develops new skills, and these skills
translate into more success.
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Why is coaching becoming so
popular?
Coaching is becoming popular for several reasons:
- Many people are tired of doing what they
"should" do and are ready to do something
special and meaningful for the rest of their
lives. Problem is, many can't see it, or if
they can, they can't see a way to reorient their
life around it. A coach can help them do both.
- People are realizing how simple it can be
to accomplish something that several years ago
might have felt out of reach or like a pipedream.
A coach is not a miracle worker (well, they
are, sometimes) but a coach does have a large
tool kit to help the Big Idea become a Reality.
Fortunately, people now have time and resources
to invest in themselves in this kind of growth.
- Spirituality. If you've tracked the phenomenal
success of James Redfield's Celestine Prophecy
on the NY Times best-seller list during 1994,
you get a sense of just how many people are
willing to look at, and consider, the notion
of spirituality. Wow. Many coaches are spiritually
based -- even the ones who coach IBM and AT&T.
America is getting spiritual quickly. (Our working
definition of spirituality? How connected you
are with yourself and others.") The coach
helps the clients to tune in better to themselves
and others.
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Please, give me some context
about coaching...
A personal coach does just what an athletic coach
or music teacher does, only in a more complete
and bigger way. A coach challenges you and takes
the time to find out what winning in life means
to you. A coach is your partner in living the
life you know you can accomplish, personally and
professionally. A coach is someone to hold you
accountable for your life, to make sure you really
do live up to your potential.
No matter where you are in life, there is always
a desire for more. More success, more money, closer
relationships, a deeper feeling of meaning in
life, etc. It is the nature of people to want
to attain more, become more, be more, and we all
struggle with how to get what we're looking for.
Most people believe that "hard work and
doing it on your own" are the keys to finding
the life, success, money, or happiness that they
seek. They believe that a price must be paid to
attain what they want, and often that price is
poor health, not having enough time to enjoy life,
strained family relationships or lessened productivity.
The saddest part is that, even though this effort
may result in more of something, it is often not
the something you had in mind, and you are back
where you started, or worse, further from your
real intentions.
Athletes and performers know about this trap.
They know they need someone else, a trained someone
else to help them set goals, discover real needs,
and work effectively toward ultimate goals of
excellence. So, they are willing to hire a coach
or a teacher. No serious athlete or musician would
expect to progress very far without one.
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What about people who are already
doing great in their lives. Why would they need
a coach?
They might not need a coach. But it is helpful
to find out: Are they doing what they most enjoy?
Are they tolerating anything? Is life easy? Are
they going to be financially independent within
the next 15 years? Do they have what they most
want? We've discovered that, often, people need
to expect more out of their lives. A coach can
help in this process.
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Can a dependency be created
between coach and client?
Not really. The client may "need" the
coach in order to maximize an opportunity or accelerate
their growth, yet not be "dependent"
on the coach. Anyone who's up to something "needs"
structure, advice, support and a place to brag,
so in that sense, the coach is necessary. But
an emotional, psychological dependency is not
created. The coach works with people who are just
fine and strong enough on their own. Remember,
we're not resolving issues here. The coach is
helping the client to create a better future:
More success, more money, and a higher quality
of life.
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Can coaching hurt someone?
No. How? We aren't doing psychological work.
We're not trying to control the client's thinking.
We're not cattle prods; we're partners.
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Can I hire a coach just for
a short-term, special project?
Yes. Some clients hire a coach to help them accomplish
specific goals or projects. Usually, however,
the client keeps working with the coach after
that because there are even more interesting things
to accomplish.
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How long must I commit if I
start working with a coach?
Most coaches ask for a three to six month commitment
but usually let you stop immediately if coaching
is not working for you right now. Very, very few
coaches ask for a written agreement or contract.
(As a coach, I never did, and my practice stayed
full. And while clients do come and go, I don't
think a contract is wise.) For the corporate client,
however, a signed agreement is simply good business.
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© Copyright 2003 ICF
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